About
QMusic Website
QMusic wears many hats. They support emerging Queensland artists. Offer valuable funding opportunities. Transform careers. And run one of the world’s leading conferences and festivals for new music. With a wide-reaching audience of musicians, industry and punters, the website needed to articulate these initiatives as clearly as possible.
We achieved this by creating a clear hierarchy that brings QMusic’s major events and services to the surface. Using plain, simple language and engaging visual cues, we were able to deliver an accessible platform that provides a better user journey.
It was also vital that the website be a mouthpiece for Queensland artists, so we created a custom player for the homepage. This places Queensland talent front-and-centre, and gives users the opportunity to hear fresh and familiar tunes.
Members' Portal
The Members' Portal brings all of QMusic's user-facing initiatives and events into the one account. It provides users with a consistent, trusted and centralised interface across QMusic’s full suite of products and services. It also gives QMusic the capability to trace user journeys, giving them the insights they’ll need to make improvements down the track.
Queensland Music Awards
The QMAs have unearthed a raft of local greats who have powered on to become the who’s who of the Australian music scene. Think Bernard Fanning, The Grates, Violent Soho and Amy Shark (just to namedrop a few). We were honoured to provide the event with a new digital stage, delivering a platform that recognises emerging talent and celebrates established legends.